Scarborough Gift Guide for Holiday Cheer

Gift Giving Photo

Everyone has someone on their list that’s difficult to shop for. This year as we head into the holiday season, Scarborough encourages shoppers to think about their gift recipients in terms of consumer groups like Working Moms, Sports Fans, Arts Enthusiasts, Connected Consumers and Status Seekers. To make your holiday shopping easier, we have compiled a  gift guide that provides insight into the buying behaviors and lifestyles of each of these consumer groups to help you select the perfect presents for spreading holiday cheer.

 

 

Scar_GiftGuide_FINAL pdf

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