Last November the Chicago Cubs triumphantly beat the Cleveland Indians to win their first World Series title in over 100 years and end the longest World Series championship drought in history. In addition to being the defending champions of Major League Baseball, Chicago is the top market for many other behaviors and activities. As the Major League Baseball season kicks off this weekend, Nielsen Scarborough took a look at other areas where Chicago ranks number one.
Source: Nielsen Scarborough USA+ Release 2, 2016
Market list based on the 77 DMAs available in the Scarborough USA+ database